Mobile Resonance Aligns Relationships #IN Groups
2011/01/24 Leave a comment
Offering mobile advertising effectively is almost impossible until individuals declare specific interests though it is possible to reach out and understand an individual by understanding their group relationships.
Mutualistic relationships are formed among groups, people and content in that groups may align people or content to social or commercial goals; alternatively social or commercial goals may align people or content.
Mobile Content Explosion
Content delivery in a mobile platform is no longer an option as mobile handsets are now the interface of choice for internet access in Japan where mobile interactions include payments for goods, services and access to social media groups.
Globally Twitter makes it easy to Tweet to get an answer from trusted groups globally 24 hours a day rather than attempting to scroll and assess hundreds of thousands of hits from search engines.
Resonance Aligns People, Content and Purpose
Twitter-type Resonance advertising tools provide great value to stressed-out marketers and advertisers who look to reach out to mobile customers as Social Media, data overload, SEO spam overwhelm traditional advertising and media business models.
The links below offer Resonance perspectives for advertisers or practitioners that serve groups or individuals.
Self-Forming Groups – In Nature
“Nature shows us how to avoid deadly data overload illustrated by The New York Times article that describes how soldiers are swamped by great bursts of data and deadly consequences that may follow…”
Self-Forming Groups – Micro-Finance
“This booklet tells you in simple terms how to help the poor to form Self-Help Groups…”
Self-Forming Groups – Pharmaceutical
“Self-forming groups of patients which distribute antiretroviral drugs to those on treatment have proved highly successful in retaining patients in care in Mozambique, and drastically reduced the need for patients to travel to health facilities, according to Tom Decroo and colleagues in a study reported in the advance online edition of the Journal of Acquired Immune Deficiency Syndromes…”
Join us to explore how Twitter-like Resonance helps you align people, content and purpose in trusted groups.